Quick Details

Atmosphere was a pop up location for the Fear of God luxury fashion brand created by OkiDoki. Location in Downtown Los Angeles Arts District from November - , the Atmosphere was a rare pop-up that featured fashion pieces within the futuristic setting dreamed up by their designer, Jerry Lorenzo.

  • Role: Experience Designer
  • Hardware: Undisclosed
  • Languages: C#
  • Platforms: Unity
  • Time Frame: Undisclosed
  • Teammates: Kam Burk, Garrett Souza, Junpei Okai,
  • Nancy Kim, Kent Yoshimura

Responsibilities

  • Created concept art and designs for layout of the space — envisioning the entire guest experience from start to finish
  • Proposed solutions to potential guest experience hurdles, and discussed multiple options with the team.
  • Thoroughly researched the brand and client marketing initiatives to create an experience that followed suit.
  • Reviewed potential location spaces to help find the most suitable site.

    • Outcome & Skills Learned

    The Atmosphere was a massive hit for the Fear of God brand and showed promise for opening future experience-driven museum-like store locations in the future. I had the opportunity to work with a very large user base and design a retail experience that was physical space versus digital. I also saw first hand how fabrication for large projects are planned and completed, as well as inner workings of start-up contract work.